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AT FLAGSHIP, WE DON’T SIMPLY WANT TO MAKE A DIFFERENCE TO OUR CUSTOMERS AND THEIR COMMUNITIES – WE WANT TO SOLVE THE HOUSING CRISIS TOO. OVER THE LAST YEAR, WE HAVE BEEN WORKING HARD TO ESTABLISH HOPESTEAD, WHICH WE INTEND TO BE OUR NEW CHARITY THAT SUPPORTS FLAGSHIP’S GOAL AND IS COMMITTED TO END HOMELESSNESS IN THE EAST OF ENGLAND.

By working in partnership with local authorities, charities and social enterprises, Hopestead aims to prevent, reduce and alleviate homelessness, help to build sustainable communities and ensure everyone has a place to call home.

We didn’t expect to launch Hopestead so soon. However, due to COVID-19 we had to think differently and ask ourselves what else we can do now. We know COVID-19 has the potential to further increase homelessness, particularly with social renters being most at risk. We have an opportunity and responsibility to #StandTogether, do something positive and help those who need it most. So, we have brought our initiative forward.

The pandemic has affected everyone and changed the perspective of many. Communities are now more important than ever. People are going above and beyond to help the most vulnerable, and we’ve seen so many great things happening across the Group. Hopestead wants to enhance this work and provide teams with additional support to help keep people in their homes – because everyone deserves a place to call home.

We will share more information as things progress, but if you have any ideas, know of areas where we can do more, or would like to offer your help – please contact us below.

@_hopestead

When you think of homelessness, do you think of children?

Many people may not picture children sleeping rough, but the reality of the situation is far different:

👶164,000 children are homeless in England, with nearly 12,000 in the east of England
🛏️ Many have shared beds with parents or siblings for years
🏨3,880 families are stuck in B&Bs beyond legal limits
⚠️58 babies under one year old have died due to living in temporary accommodation

Homelessness is more than what you see. It’s children growing up without stability, safety, or hope. So it’s time we #ChangeTheScore. 

Learn more about what you can do to make a difference - visit our window display in Norwich’s Royal Arcade, share posts on social media using #ChangeTheScore and #12Nil, and help spread the word. Together, we can end homelessness.

#EndHomelessness #HomelessnessAwareness #Hopestead
Have you seen our window outside the #Hainstone office in Norwich’s Royal Arcade yet?

Every night, homelessness fills our city’s football stadium 12 times over – that’s why it’s 12-0. 
 
We’re immensely grateful for the support of Hainstone, who have not only given us such a prominent place to share our message, but will also be undertaking an epic 84-mile hike along the Norfolk Coast Path to raise money for Hopestead and #HopeAtHome in June.

If you’d like to support them, donate to their JustGiving here: https://www.justgiving.com/page/hikingforhopestead 

And find out more about this campaign on our website: https://www.hopestead.org/12-0-change-the-score-on-homelessness/ 

Together, we can #ChangeTheScore and #EndHomelessness

#12Nil #HainstoneChallenge #HomelessnessAwareness #Hopestead